SimplyBiz Admin
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Articles
Recent activity by SimplyBiz Admin-
Getting recognised: Build your brand
Brand building for large companies is often about throwing their weight, and financial muscle, behind activities that raise awareness and understanding of the products and services. Small comp...
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My marketing plan isn't working: now what?
Marketing is more science than it is art; and an imperfect science at that. Something that might work at one point in time may no longer be effective a year down the line. An approach in one sect...
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Marketing is a journey not an event
Marketing can seem like a dark art best left to the experts. The problem is that experts are generally quite expensive. Mongezi Mtati, the founding MD of word-of-mouth marketing firm WordStart su...
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Does your small business really need a website?
Business websites are now a common feature in South Africa and elsewhere. In a world where ever-growing numbers of people have access to computers, mobile phones and other devices which facili...
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The art of negotiation
The ability to negotiate successfully is a life skill useful in many different situations, inside and outside the business arena. It is inevitable that small business owners will negotiate with...
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Use your customers as your marketers
Allow your customers to help you drive your marketing strategy, they are an authentic representation of how your product/service is perceived in the market. Here are three ways to work customers ...
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Looking back to plan ahead
This is the time to reflect upon all your business objectives for 2011 and how far you’ve come in achieving them. Depending on the outcomes this might not necessarily be a pleasant task. However ...
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Repeat business – creating a stable customer base
Winning repeat business from your customers makes sense on many levels Not only does this smooth out your sales and income if they buy regularly, but it is also far less expensive to retain custo...